Mont-Joli has a population of 6,400 and is the administrative center of the La Mitis MRC. Located east of Rimouski, at the mouth of the Mitis River, the town owes its development to the Intercolonial Railway, which built a station there in 1877. During World War II, Mont-Joli played a strategic role thanks to its military airport, then the second largest in Canada. Today, the regional airport remains the only one offering regular service, facilitating travel for citizens throughout the region.

Mont-Joli offers an ideal environment for families and professionals seeking a balance between employment opportunities and quality of life. As the main place of employment in the MRC, the city benefits from a diversified economy with manufacturing companies, government offices, and health care facilities, including a hospital and a rehabilitation center. The Maurice Lamontagne Institute, a major federal marine science research center, is also a major employer. Residents enjoy the proximity of Rimouski, while benefiting from a more peaceful living environment. The lively downtown area is perfect for those looking for cultural activities, while outdoor enthusiasts appreciate the proximity of Mitis River Park and the magnificent Saint-Pierre Mountain.

The residential sector of Mont-Joli is notable for its remarkable accessibility. The price of homes on the real estate market is particularly attractive to young families and first-time buyers. The municipality is experiencing significant real estate growth with several residential developments underway. The local market mainly offers single-family homes and properties with land, reflecting the sought-after family-friendly character. This excitement is evidence of an economic revival driven by young entrepreneurs, creating interesting opportunities for those who wish to settle in this welcoming community.