Victoriaville is a city of approximately 49,000 residents located on the edge of the Nicolet River. Strategically positioned in the Bois-Francs region, the city enjoys remarkable accessibility, being less than an hour and a half away from 70% of Quebec’s population. The history of Victoriaville is closely linked to Sir Wilfrid Laurier, former Prime Minister of Canada, whose museum occupies the family home in the Arthabaska sector.

Once known as the furniture and textile capital of Canada, the city’s economy has diversified into agri-food, machinery manufacturing, and specialized transportation equipment. The region provides 40% of Quebec’s milk production and has nearly 350 commercial establishments. The unemployment rate remains very low, creating a stable economic environment for residents. The city is also committed to sustainable development and has one of the best-equipped regional airports in Quebec. Residents enjoy a vibrant cultural life with the Laurier Museum, the Parminou Theater, the Poutine Festival, and the Fromages, Bouffe et Traditions Festival. Mont Arthabaska, the Beaudet Reservoir, and a well-developed network of snowmobile and ATV trails enrich the recreational opportunities available on a daily basis.

The Victoriaville real estate market remains one of the most affordable in the Centre-du-Québec region. Despite steady increases, prices remain significantly lower than in Drummondville and Trois-Rivières, making Victoriaville an attractive option for first-time buyers and young families. This remarkable affordability, combined with the region’s quality of life and economic vitality, is attracting more and more buyers looking for a family-friendly and affordable environment. Sought-after areas include central neighborhoods close to amenities and newer developments, offering a diverse market that appeals to both young professionals and established families looking to enjoy a modern, forward-thinking city.